Rights, Relations and Revolution.
Fashion Revolution Week is the time when we come together as a global community to create a better fashion industry. It centers around the anniversary of the Rana Plaza factory collapse, which killed 1,138 people and injured many more on 24 April 2013. This year, as we mark 8 years since the tragedy, Fashion Revolution Week will focus on the interconnectedness of human rights and the rights of nature. Our campaign will amplify unheard voices across the fashion supply chain and harness the creativity of our community to explore innovative and interconnected solutions.
Fashion Africa Now was part of the first Fashion Revolution Week Uganda. We created a panel and a workshop in cooperation with Goethe Zentrum Kampala.
Our Panel discussion – Rethink Fashion And Create a Circular Economy took place on the 19th of April 2021 at Motiv. The panel was moderated by Beatrace Angut Oola and joined by:
Victor Namutwe | Joroh Clothing – Cherie Birkner | Sustainable Fashion Matterz
Ibrahim Kasoma | IGC Fashion – Faith Aweko | Reform Africa
The fashion scene in Uganda is young and vibrant, although there are shady sides of the fashion economy. In the last years the scene has been growing and more and conscious fashion brands are trying to cultivate their business. The fashion industry is facing different challenges, on the one hand the second hand business and on the other hand the cheap and mass production from Asia. The local fashion market is not able to step out of the shadows and build an independent economy. It is time to recognise and promote the potential of fashion creators.
Why is the Ugandan fashion economy not a circular economy? How can the fashion economy support local Made in Uganda fashion brands? What needs to be implemented to create a circular fashion economy? What examples do already exist in the local fashion market?
Creativity, cultural diversity and aesthetics from African perspectives
In addition to the panel discussion we held a three day workshop during the 19th – 21st of April 2021. Students had the opportunity to attend a creative fashion production and styling workshop with focus on campaigns and lookbooks.
The Topic is fashion production and styling for campaigns and lookbooks. It was about Do’s and Don’t when it comes to fashion productions and styling. The workshop took form of dialogue and interactive exchange between the participants. It was theory and practical workshop about concept, research, moodboards, scouting, team building, budgeting, aesthetic and styles.
The workshop is a convocation of work of ideas, desires, and the question of visuals, as well the new images which appear and which question us. The fashion production and styling workshop is a kind of invitation to reinvent your fashion brand.
To respond to this workshop, participants had to be fashion design students or emerging fashion designers, who have a contemporary awareness.
A selection of the practical outcome of the Fashion Workshop – Fashion Production and Styling